LINDON, Utah—March 13, 2006—Triangle Software, LLC, the award-winning provider of solutions for the broadcasting of traffic reports, and Wavetronix LLC, the world leader in solutions for the collection, management and distribution of traffic data, have announced a strategic marketing alliance which is described as a cooperative marketing effort to jointly promote both companies' unique, end-to-end traffic solutions.
Under the agreement, Triangle Software and Wavetronix will market each other's products through an exclusive interfacing of the Wavetronix Command™ line of traffic data management appliances, and Triangle's BeatTheTraffic™ system for delivering real-time-to-air 3-D animations of traffic conditions. Officials from both companies say the partnership will result in delivery of the most accurate traffic data available to commuters via Internet and broadcast television.
"We are excited at the prospect of partnering with Wavetronix, and expanding the reach of our award-winning 3-D traffic visualization system," says Andre Gueziec, president and CEO of Triangle Software.
"Our technologies are very complementary," adds Brian Hagen, Wavetronix executive vice-president and COO. "We feel the BeatTheTraffic visualization system is a perfect way to present Command's traffic data to the public."
Gueziec and Hagen say the partnership will reach markets nationwide, but will have a first showing of the technology in Des Moines, Iowa. There, vehicle volume, speed and occupancy data will be gathered by Wavetronix SmartSensors™ installed along roadways throughout the city; that data will be delivered in real-time to the Command DataCollector™, an advanced data management system, and the Command DataTranslator™, which will translate the real-time traffic information into a data stream compatible with the BeatTheTraffic visualization system. That system will convert the data into 3-D graphical images depicting current traffic conditions in the area, which can be fed to TV stations for real-time traffic reports.
"It's a fairly complex translation, and a perfect way for us to showcase DataTranslator's capabilities," Hagen says. "The end result will be real-time traffic information broadcast to the public in a way that is totally unique."
Based in Campbell, CA, Triangle Software offers a complete solution for the broadcast of traffic reports, featuring consistent on-air and on-line components, 3-D animations, lower-third tickers, information user pages and traffic forecasting systems. The company received a National Science Foundation Small Business Innovation and Research award; the BeatTheTraffic system produces clear, customizable, information-rich animations and was awarded Television Broadcast magazine's Top Innovation award at the NAB trade show in 2005. For more information, please visit www.trianglesoftware.com, or www.beatthetraffic.com.
Wavetronix LLC is smarter by design, creating products that, together, offer a full-range of ITS and traffic management solutions: the SmartSensor™ family of Digital Wave Radar™ devices, featuring the industry's only patented auto-configuration process; the Click!™ family of Simple Connectivity power and communication devices; and Command™ data collection and management appliances. Wavetronix is headquartered in Lindon, Utah. For more information, visit www.wavetronix.com.
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About Triangle Software, LLC—Triangle's mission is to provide the Right Traffic Information at the Right Time™. Triangle processes and integrates real-time road traffic and weather information from numerous public and private sources, predicts traffic patterns and suggests routes so users can arrive at their destinations rested and ready. Triangle services individual consumers, companies/employers and the broadcast media market with an up-to-the-minute traffic feed, and automated, information-rich graphics for 19 metropolitan areas: Anaheim, Anchorage, Atlanta, Chicago, Fresno, Gary, Los Angeles, Macon, Milwaukee, Minneapolis-St Paul, Modesto, Oakland, Phoenix. Sacramento, San Bernardino, San Diego, San Francisco, San Jose, Seattle. Triangle is rapidly expanding its coverage.
About Wavetronix LLC—Wavetronix is revolutionizing the intelligent transportation industry with a full-range of ITS and traffic management solutions: the SmartSensor™ line of Digital Wave Radar traffic sensors, featuring the industry's only patented auto-configuration process; the Click!™ family of Simple Connectivity power and communication devices; and Command™ data collection and management appliances. Smarter by design, Wavetronix' proprietary technologies are protected by U.S. Patent Nos. 6,556,916 and 6,693,557. Other U.S. and international patents are pending. Wavetronix is based in Lindon, Utah, and can be found online at www.wavetronix.com.
For more information:
Brian Hagen
Executive Vice-president and COO
Wavetronix LLC
(801) 764-0277 ext. 1004
brian_hagen@wavetronix.com
Andre Gueziec
President and CEO
Triangle Software, LLC
(408) 879-5805
pr@BeatTheTraffic.com